About Us

Jackass Apparel was born out of a deep desire to create a brand that speaks to the unapologetic, the bold, and the unfiltered. The story begins with a vision—one that was shaped by the personal experiences and creative spirit of its founder. Growing up, the founder was inspired by their older brother, an artist whose talent and free-spirited attitude left a lasting impression. Together, they dreamt of building something that reflected their unique personality and the values they held dear.

When the founder’s brother passed away, the desire to honor his legacy and the creative dreams they once shared became even stronger. Jackass Apparel was born from that drive—a tribute to resilience, individuality, and the spirit of resistance. Every product is infused with that passion and purpose, designed not just to clothe, but to empower anyone who wears it.

The brand’s name, “Jackass Apparel,” symbolizes defiance against conformity and an embrace of individuality. It’s a celebration of owning your quirks, your flaws, and your unique identity. From the t-shirts and hoodies to the accessories like mugs, tumblers, and stickers, every item in the Jackass Apparel collection is created with the intent to remind wearers to never back down from being their true selves.

What started as a personal dream has now become a movement, offering apparel that’s more than just fabric—it’s an attitude. Jackass Apparel is for those who live boldly, speak loudly, and aren’t afraid to make a statement. Whether you're rocking a hoodie or sipping your coffee from a Jackass Apparel  mug, you’re not just wearing clothes—you’re wearing confidence.